When a Massachusetts labor organization decided on short notice to endorse two candidates for Select Board and two candidates for School Committee in a Boston area suburb, it relied on a LED Digital mobile billboard truck from Guerrilla Mobile Billboards to show its support for the named candidates.
With its ability to circulate throughout town the weekend before Election Day, the LED truck’s dynamic messages were seen by many voters.
On Election Day, the truck parked strategically along the approach roads to various poling locations in the town, further amplifying support for the candidates.